Shape to Belong
Studio 3a is a sustainable architectural practice that prides itself in designing experiences where people and nature can co-exist seamlessly. Helmed by Therezia Sloet tot Everlo, they believe that architecture must be designed to be worn and felt by its user, taking the sustainability approach very seriously.
When defining how to craft Studio 3a’s essence, the idea of “shape to belong” sprung to our minds and we translated that to an identity where the number 3 felt it belonged to the rest of the name. As if the ‘3’ was part of the alphabet. As if it was meant to be there the whole time.
We designed 3 custom illustration designs inspired by the beautifully organic shapes within the trunk of a tree, bringing a sophisticated feel to the identity. Besides the corporate stationary, we also defined their instagram's account look & feel and a very simple website.