Liberdade 40 Avenue

Liberdade 40

Located in Avenida da Liberdade, Lisbon’s luxury strip, LIBERDADE 40 is a retrofitted building that offers 16 modern apartments. With an inherited logo, we were tasked to create a ‘welcome home’ box to be gifted to all new apartment owners. Aside from the box itself, we also designed two exclusive gifts, handcrafted by local designers, that would introduce the owners to some of the best talent Portugal has to offer. As we wanted these gifts to have a meaningful role in their lives, we opted for a sleek and ergonomically friendly keychain as well as a set of six ceramic coasters in the shape of traditional Portuguese azulejos to accompany a joyous occasion.

 

As our client was looking to attract a high-end fashion label to occupy the retail space on the ground floor, we were challenged to design an attractive window display. We responded by creating a solution that felt very much native to the fashion world, but that would be simple & bold through the rich contrast of the rose gold leaves, black background and white letters

 

 

Ceremist: Cécile Mestelan

Jewelery Designer: Inês Nunes
Photographer: Alexander Bogorodskiy

Window Display Set-up: Francisco Salis Gomes & Davide Mateus

 

art direction

product design

brochure

packaging

retail window display (concept & implementation)

 
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio-ceramic-cecile-mestelan.jpg
liberdade-40-avenue-strawberry-brand-studio-keychain.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg
liberdade-40-avenue-strawberry-brand-studio.jpg